Employer Guides
Over 100,000 young graduates receive their university diploma every year and start looking for a company where they can begin their career. The Employer Guides are a recruitment and employer branding instrument and are distributed for free among students in their final year and master students. The guides resume the core information about the opportunities provided by the most coveted employers in Romania employers and also relevant articles about career development.
Fresh graduates often leave college packed with huge amounts of theoretical information which are not always compatible with the realities on the market. They lack an appropriate perception of the market and of all the career opportunities available given their college specialization. Lately, the market has witnessed the emergence of industries and jobs which young people do not understand and, consequently, they are dismissive of them when choosing a career. Moreover, there is a discrepancy between the candidates’ expectations and the employers’ expectations.
The Employer Guides benefit companies in their attempt to play a dynamic part in the young people’s education about career development. Published in 3 editions - Economic Employer Guide, Technical and IT&C Employer Guide and Pharma Employer Guide secure the access to 70% of the national graduates and master-students.
Economic Employer Guide
Copies: 15,000.
Distributed: March - April 2008.
Target: students in their final two years and master students with the given specialization at the national level
Cities: Bucuresti, Timisoara, Cluj, Craiova, Iasi, Pitesti, Ploiesti, Brasov, Sibiu.
Companies supporting the Economic Guide: BRD, Credit Europe Bank, Citibank, Unilever, British American Tobacco, Heineken, Coca-Cola HBC, Bancpost, Danone, Raiffeisen Bank, Deloitte, PriceWaterhouseCoopers, ING Asigurari de viata, Dacia groupe Renault, HP, Metro Cash&Carry, ABS, TMF.
Technical and IT&C Employer Guide
Copies: 15,000.
Distributed: November - December
Target: students in their final two years and master students with the given specialization at a national level
Cities: Bucuresti, Timisoara, Cluj, Constanta, Craiova, Iasi, Ploiesti, Brasov.
Companies supporting the Technical and IT&C Guide: Cosmote, UPC, Romtelecom, Vodafone, HP, ABS, Accenture, Capgemini, eServ Global Telecom, Freescale, Genesys, Genpact, IBM, Hostway, ITC Networks, IXIA, LLP Bucharest, Forte Business Services, Lyngsoe Systems, Microsoft, Tornado Sistems, TotalSoft, ZAPP.
Employers in the technical field: Bouygues Construction, British American Tobacco, IMPACT, Oltchim, Renault, Siemens VDO, Tenaris Silcotub, Heineken, Dacia groupe Renault, Porsche Romania, Holcim, Danone, Romstal, Xerox, Rompetrol.
Pharma Employer Guide
Copies: 5,000.
Distributed: November - December
Colleges/ Universities: Pharmacy, Biology, Chemistry, Medicine.
Cities: Bucharest, Timisoara, Cluj, Constanta, Craiova, Iasi, Brasov, Oradea, Targu Mures
Companies supporting the Employers’ Pharma Guide: ROCHE, Pfizer, Ranbaxy, Fildas, Sensiblu, Antibiotice.
