Talent insights for the employer branding process

March 3rd, 2017

What influences your target group’s choice? What are the channels your target group uses to gather information about employers and career opportunities? Why does an employer brand matter so much?

Employers are facing increased competition. If in 2010, a candidate would take into consideration 4 employers for their next career opportunity, in 2016 the list was comprised of 13 employers.

Potential candidates are spending more time reading news online, updating their social profile and sharing information about their experiences, watching videos, joining online communities. In fact, 1 of every 7 minutes is spent on Facebook according to Work4.

Now, more than ever, is important to understand your target group and how to focus your messages to attract the best people and gain a strong brand on a competitive market.

Why a candidate should choose you as his/hers next place of employment? 59% of potential candidates first analyze the salary and benefits when deciding upon a job offer according to the Most Desired Employers Survey . But these are not the only areas in which an employer needs to impress.

If you’re a recruiter or an employer branding specialist looking to get maximum value from your brand, then we have good news. This month, in Timisoara, we launch a dedicated event with the subject: Talent insights – a valuable tool in the employer branding process.

With 10 years of experience in Talent Attraction and Employer Branding, we developed this workshop during which you will learn how can data help you build a better and stronger employer brand, how can you obtain this data and what types of data help you to build your employer branding strategy.

The event will take place on Friday, 17th of March, during Angajatori de TOP Timisoara, between 16.00 pm and 17.30 pm at C.R.A.F.T.

Register and find out how data help you build a strong employer brand.

Register HERE for free!*

* Limited seats available. You will receive a confirmation once the reservation is finalized.

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