New Catalyst Solutions eBooks to help you manage your recruitment efforts!

In today’s fast-paced world of recruitment, staying abreast of the latest trends and nurturing a compelling employer brand have become essential for Romanian employers aiming to attract, engage, and retain top talent.

This spring, our Catalyst Solutions employer branding team prepared three new eBooks meticulously crafted from extensive market research. These resources are designed to equip you with valuable insights and the tools needed to create effective recruitment and employer branding strategies.

State of Recruitment in 2024 eBook State of Employer Branding eBook Gen Z i_20240416_175733_0001

State of Recruitment in 2024 eBook

 The State of Recruitment ebook unveils the challenges and opportunities shaping the recruitment landscape in 2024. From the evolution of hiring practices to the emergence of hybrid work models, this resource equips employers with the knowledge needed to adapt and thrive in a rapidly evolving environment.

Are you up-to-date with the current recruitment practices in Romania?

More than 200 HR professionals spilled the tea on:

  • changes in employment numbers and recruiting volume
  • office, hybrid, and remote work trends
  • salary evolution and benefits offered by companies
  • the sought-after positions within organizations
  • crucial factors in selecting the right candidates


State of Employer Branding in 2024

Learn from a study with over 100 employer branding professionals or in charge with employer branding strategy development, who joined our study between January-March 2024!

Are you aiming to strengthen your employer brand and need industry benchmarks to help you calibrate your strategy and investment?

Over 100 employer branding wizards shared their organizations’ practices:

  • the importance of an EVP and a strong employer branding strategy in 2024
  • priorities for employer branding endeavors this year
  • the size of employer branding teams
  • communication channels for talent attraction
  • budget allocations and future trends


Gen Z Behavior on the labor market in 2024

Understanding the needs, preferences, and aspirations of emerging talent pools like Gen Z is no longer just an advantage; it’s a necessity.

Are you particularly interested in Generation Z and effective methods of attracting and retaining this talent pool?

Approximately 4500 Gen Z students and graduates challenged perspectives regarding:

  • how employable they seem after finishing their university studies
  • most attractive career growth opportunities
  • criteria considered when choosing a graduate programme
  • the fears and hopes after university
  • preferences in work schedules and factors for career progression measurement


Join The Most Desired Employers Gala 2024!_20240404_135541_0000

You are welcome to join a special EBdialogue event on “How to build a graduate programme for Generation Z from A to Z.”, on April 18th10:00 AM EEST, at Amber Studio Bucharest.

Together with fellow HR & Employer Branding professionals, gain even more knowledge on this specific talent pool, from the things that would discourage them from applying to a programme to the salary expectations based on the experience gained so far.

For more information about our eBooks and any other Catalyst Solutions projects and events, drop us a line at

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